Zebra Technologies Corporation has announced a vertical specialisation for healthcare technology providers in North America, Latin America and parts of Asia Pacific. The new Healthcare Specialization Program, developed as a strategic component of the Zebra PartnerConnect Program, recognises partner expertise and investment in healthcare technology solutions. It also provides qualified members with competitive differentiation and benefits that empower business growth and development.
The multi-tier program is designed for healthcare technology providers with proven success selling Zebra’s healthcare solutions. These include mobile computers, barcode scanners, printers, patient wristbands and barcode label supplies.
Qualified Healthcare Specialization Program members will have access benefits including: growth incentives, strategic go-to-market support, more discounts on select healthcare products, qualified leads generated through Zebra marketing campaigns, increased channel account management and planning as well as a customisable logo recognising their expertise in the industry.
“Clinical mobility solutions are a growing segment in the healthcare landscape, and medical facilities are increasingly investing in technologies that enhance patient care and optimise workflows performed by doctors, nurses and clinician support staff. We recognise the value and contribution of our partners dedicated to the healthcare industry, and the launch of this program signifies our commitment to the growth of these specialists,”said Bill Cate, Vice President of Global Channel Strategy, Zebra Technologies.
The Healthcare Specialization Program enables Zebra’s ecosystem of partners to compete more effectively in the healthcare market and extend the benefits of using innovative devices and solutions to more medical providers globally. Ultimately, technology designed for better connectivity and efficiency helps healthcare organisations lower costs and improve the quality of patient care.
